top of page

Privacy Policy

This Privacy Policy explains how Ritis Ltd ("we," "us," or "our") collects, uses, and shares information when you use our mobile application(s) (the "App"). We are committed to protecting your privacy and giving you control over your personal information.

Information We Collect

Information You Provide

  • Account registration details (name, email address, username)

  • Profile information you choose to provide

  • Content you create or upload within the App

  • Communications you send to us

Information Collected Automatically

  • Device information (model, operating system, unique device identifiers)

  • App usage data (features used, time spent, interactions)

  • Log information (IP address, crash reports, system activity)

  • Location information (if you grant permission)

How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve the App

  • Personalise your experience

  • Respond to your requests and provide customer support

  • Send you technical notices and updates

  • Monitor and analyse trends and usage

  • Detect and prevent fraud or abuse

Analytics and Advertising

Analytics

We use analytics services to understand how users interact with our App. This helps us improve features and user experience. Analytics data may include:

  • App usage patterns and frequency

  • Feature engagement metrics

  • Performance data and crash reports

  • Device and technical information

You will be notified when analytics tracking begins, and you can opt out at any time through the App settings.

Advertising

We may share certain information with advertising partners to show you relevant ads. This may include:

  • Device identifiers

  • General location information (city/region level)

  • App usage patterns

  • Demographic information (age range, general interests)

You will be clearly informed before any advertising-related data sharing occurs, and you can opt out of personalised advertising through the App settings.

Third-Party Service Providers

We work with the following types of third-party services:

  • Analytics providers (e.g., Google Analytics, Firebase)

  • Advertising networks

  • Cloud storage providers

  • Customer support tools

These providers may have access to your information only to perform specific tasks on our behalf and are obligated to protect your information.

Data Retention

We retain your information for as long as your account is active or as needed to provide you services. If you delete your account, we will delete or anonymise your personal information within 30 days, except where we need to retain it for legal obligations.

Data Security

We implement appropriate technical and organisational measures to protect your information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Children's Privacy

Our App is not intended for children under 13 (or 16 in the European Economic Area). We do not knowingly collect personal information from children. If we learn we have collected information from a child, we will delete it promptly.

International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes through the App or via email. Your continued use of the App after changes take effect constitutes acceptance of the updated policy.

Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact at apps@ritis.co.uk

Legal Basis for Processing (EEA Users)

If you are located in the European Economic Area, our legal basis for collecting and using your information depends on the specific context:

  • Consent: When you have given explicit consent for specific purposes

  • Contract: When processing is necessary to provide our services

  • Legal Obligation: When we must comply with legal requirements

  • Legitimate Interests: When we have legitimate business interests that don't override your rights

Your Rights Under GDPR (EEA Users)

If you are in the EEA, you have additional rights including:

  • Right to access your data

  • Right to rectification

  • Right to erasure ("right to be forgotten")

  • Right to restrict processing

  • Right to data portability

  • Right to object to processing

  • Right to withdraw consent

To exercise these rights, contact us at apps@ritis.co.uk.

California Privacy Rights (CCPA)

If you are a California resident, you have the right to:

  • Know what personal information we collect and how we use it

  • Request deletion of your personal information

  • Opt out of the sale of your personal information

  • Non-discrimination for exercising your privacy rights

We do not sell personal information in the traditional sense, but we do share data with advertising partners, which you can opt out of as described above.

bottom of page